What kind of crap do they show on UK tv?

I just read about this show that was on UK TV:

"Ralph is afraid of peaches," the host gleefully announces.
"Ooh," the audience chants.
"He can't come near them."
"Ooh," the audience chants louder. Then, a basket of peaches appears on a big screen behind Ralph. The host points up at it. Ralph turns, swears, screams and jumps up. His 270 pounds of sheer terror races down the studio hall, followed, of course, by the camera crew.
Hysterical laughter from the audience.
Ralph, covered by 3 cameras, cowers in the corner backstage. At the host's goading, the audience begins chanting till he's back on stage.
The crowd applauds.
Why winking at the audience the host asks Ralph why he doesn't like peaches.
"They're fuzzy, they're slimy." Then almost inaudibily, he mutters something about a girlfriend who had peach shampoo.
At that moment, two voluptuous women bring in 2 big baskets of peaches.
...Ralph runs through the audience. They tackle him and succeed in pulling his pants down, which only adds to the ridiculousness of the spectacle. The camera catches the rear view of Ralph crawling away from the taunting audience, on all fours, his trousers around his knees.
Ralph once again crouches in the foetal position in a corner of the studio wings. The host follows and sneers, "Do you know what you are now? A 6-foot tall, 270-pound man cowering in the corner?"